Premium Plaque & Stain Removal Toothpaste – New Launch Special: Plant Fiber Technology Removes 7X More Plaque, Whitens, Protects Enamel, 5.2 oz
£14.30
Price: $14.30
(as of Nov 03, 2025 16:20:11 UTC – Details)
From the brand




Toothpaste REIMAGINED
ENAMÜR is powered by a patented plant-based microfiber network. Backed by science, not just smiles.


Toothpaste Technology
ENAMÜR’s performance is backed by published clinical study results, our plant fiber-powered technology removes up to 7X more plaque with lower abrasion. Designed to promote better oral health, ENAMÜR is toothpaste reimagined. It delivers that cleaner clean you can truly feel every day.
What to expect when using ENAMÜR?
#1 Expect to feel that cleaner clean even on the first use!
#2 You will notice ENAMÜR is sturdier and more firm than most other toothpastes.
#3 Expect less foam at the beginning of brushing: ENAMÜR does not break down into a saliva slurry as rapidly as most toothpastes. More foam will occur later in the brushing cycle.
This is by design: it makes brushing more effective over a longer period time.
Why is ENAMÜR different?
Most toothpastes try to clean with foaming surfactants, abrasive additives & do not accomplish more than your brush alone does with water.
Our patented formula is powered by a clinically validated plant fiber network that physically removes plaque and stain with normal brushing.
Who tested ENAMÜR?
Our clinical study and FDA/ADA required testing was conducted by well known & reputable third-party dental industry testing facilities. The results were subsequently published in peer-reviewed dental journals (Journal of Dentistry & Dentistry Journal)
Product Dimensions : 7.48 x 1.97 x 1.54 inches; 5.6 ounces
Date First Available : August 8, 2025
Manufacturer : Protegera, Inc.
ASIN : B0FDDG93ZQ
Best Sellers Rank: #15,623 in Health & Household (See Top 100 in Health & Household) #249 in Toothpaste
Customer Reviews: 4.7 4.7 out of 5 stars 26 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Premium 7X More Plaque Removal Technology – Clinically proven plant fiber technology removes stubborn plaque more effectively than regular toothpaste
Better Whitening Through Superior Plaque Removal – Made in USA formula targets wine, coffee, and food stains trapped in plaque for faster, more effective whitening results
Advanced Plant Fiber Technology – Revolutionary fiber network removes plaque-trapped stains while protecting enamel integrity with 50% less abrasion than traditional whitening
Premium Clean Formula – No harsh chemicals, hydrogen peroxide, or bleach. Paraben-free, SLS-free, vegan, and cruelty-free with clinical testing
Professional-Grade Results – Premium peppermint flavor delivers clinical-level clean with enamel rebuilding and cavity protection technology
Customers say
Customers report that the toothpaste leaves their mouth feeling clean and refreshed after use, with teeth feeling smoother. The taste receives positive feedback, with one customer noting it doesn’t leave any weird aftertaste.
9 reviews for Premium Plaque & Stain Removal Toothpaste – New Launch Special: Plant Fiber Technology Removes 7X More Plaque, Whitens, Protects Enamel, 5.2 oz
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£14.30










Pat Vanous –
Phenomenal Toothpaste
This product is amazing. I have been using this toothpaste for several weeks and it is impressive. It does everything it claims to do and more. The taste is phenomenal and after brushing, your teeth feel like they have been professionally cleaned. I encourage others to give it a try and you won’t be disappointed. It is well worth the price.
Alexandra G. –
Best toothpaste I’ve used in 40 years
I was getting frustrated by my search for a great toothpaste that would not be full of harsh chemicals, help remove plaque from tight corners and actually whiten teeth. I’m British, so that last part is rather important. Well horay! This actually works! Firstly my teeth feel smooth after each use, as they do after the dentist, secondly they are definitely shinier, then that little bit of stubborn plaque is finally coming off between the back teeth and lastly, which i wasn’t expecting, it’s great for the breath, despite the mild taste when used. All in all it’s freaking amazing!
Despina Galani –
Teeth feel cleaner from day 1
You really feel the difference as soon as you start using it. Fantastic product! Would definitely recommended it and buy it again!
johnag007 –
Feels like having glass enamel
Quite unbelievable, it leaves teeth feeling like a glass skin without any abrasive feeling whatsoever. I am not certain how it can do so, nor how someone can innovate on such a daily product, but all in all, a complete eye opener of a new product.
Chloe garsha –
Amazing!!
Best toothpaste ever! Teeth feel so clean
Lauren Johnson –
My New Favorite Toothpaste!
I’ve tried a lot of natural toothpastes, but this one stands out. It has a super fresh taste without that harsh, burning sensation you get from some other brands. My mouth feels clean and refreshed after every use, and it doesn’t leave any weird aftertaste. Highly recommend if you’re looking for a clean, non-irritating alternative to conventional toothpaste!
Charles C. –
Fair product
Its fair, get more thsn sensadodyne,but ive used better. 4 stars expensive too
L. Johnson –
Enamur review
Our family agrees our teeth feel cleaner and whiter then the previous product we use to used.Would definitely recommend this product.
tlovertonet –
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